Excellent Service Award (EXSA)
Celebrating the finest in F&B service excellence and empowering the next generation of service leaders through recognition, development and uplifting.
EXSA 2026 Nominations
Nominations for EXSA 2026 is now opened! Please stay tune for updates and follow our social media for information regarding EXSA 2026.
Contact jared.chan@ras.org.sg to find out how you can be a part of EXSA 2026!
Superstar Nomination
Do you have a Superstar?
Superstar Award set to recognise the best recipient of the Star Awardees.
This a highly coveted recognition given by the EXSA community to the F&B industry, it also sets the benchmark for all to follow.
Stay tuned for the Superstar Award nomination to all Star Award recipients.
Eligibility Criteria
Organisations can nominate individuals for any of the award levels as long as they are eligible and meet the respective criteria. To apply for any category of award, individuals must have:
- At least 1 year of service with the nominating organisation
- Attended at least 1 Service Skill Upgrading programme in the last year. The Service Skill Upgrading programme can include any structured programme related to service delivery and service excellence.
The validity of all the award categories is for one year. Individuals who received the awards may be nominated for the same or different award category in the following year. For example, an individual who has attained a Gold award in the current year may be nominated for the Star award in the following year.
Award Criteria
| Tier | Silver | Gold | Star |
|---|---|---|---|
| Customer Compliments (Internal or External) | Received at least 2 compliments during the qualifying period | Received at least 3 compliments during the qualifying period | Received at least 5 compliments during the qualifying period |
| Recognition (Internal or External) | - | Received at least 1 service-related award during the qualifying period | Received at least 2 service-related awards in the last 3 years |
| Contribution to Service Improvement | - | - | Made suggestions that contribute to improvements in the service during the qualifying period |
*There are no limits to the number of nominees you can nominate.
**Key Dates:
Qualifying Period: 1 March 2025 to 28 February 2026
Submission Deadine: 31 March 2026
Questions?
You can contact us at: jared.chan@ras.org.sg
Restaurant Association of Singapore
Introduction
Launched in 1994,the Excellent Service Award (EXSA) is a national award that recognises individuals who delivered quality service. It seeks to develop service models for staff to emulate and to create service champions. Organisations participating in EXSA are committed to achieve service excellence.
Award Objectives
- Nationally recognised award
- Inspire service staff to scale new heights
- Identify service role models
- Provide a channel for upskilling.
Award Categories
- Silver Award
- Gold Award
- Star Award
- Superstar Award
Development
EXSA is a development programme. Silver, Gold and Star award nominees who meet the criteria and are shortlisted for the awards must attend a 4-hour Development workshop to reinforce and sustain a consistent level of service after receiving the awards. A 100% attendance is required by the nominees to qualify for the awards.
EXSA 2026 Workshop fee is S$85.00 per nominee for RAS members and S$105.00 per nominee for non-RAS members, subject to 9% GST.
Excellent Service Award (EXSA) 2025 Ceremony
The 31st edition of the Excellent Service Award (EXSA 2025), organised by the Restaurant Association of Singapore (RAS), brought together the brightest service stars in Singapore’s food & beverage sector for an evening of recognition, inspiration and celebration. Held at Nanyang Polytechnic’s Auditorium, the ceremony was honoured by the presence of the Guest-of-Honour, Dilys Boey (Chief Executive Officer, Workforce Singapore), who emphasised that “you are the heartbeat of the food services industry, you bring the human touch that no app, no machine, no AI can ever replace.”
Nominations & Recognition
• EXSA 2025 received nominations from more than 75 companies representing over 200 F&B brands and concepts — a clear sign of growing industry engagement. A total of 2,653 recipients were honoured across four award tiers: Silver, Gold, Star and the single Superstar Award.
• The prestigious Superstar Award was conferred upon Pheng You Yen Evan (Assistant Manager, Seoul Garden, Marina Square). His exceptional performance stood out from a pool of approximately 2,900 nominations and ten finalists.
Notable Milestones & Industry Firsts
• For the first time in EXSA’s history, the prize pool for the Superstar winner reached $2,500 in cash and vouchers, thanks to the collaborative efforts of industry partners and F&B companies. EXSA 2025 extended its reach beyond traditional F&B operators — for the first time including a cross-sector organisation (NTUC LearningHub) under the RAS EXSA umbrella, signalling deeper education and workforce partnerships.
• EXSA 2025 extended its reach beyond traditional F&B operators — for the first time including a cross-sector organisation (NTUC LearningHub) under the RAS EXSA umbrella, signalling deeper education and workforce partnerships.
Why EXSA 2025 Matters for the F&B Industry
• It reaffirmed the value of frontline service professionals — showing that while technology evolves, the human element of hospitality remains irreplaceable.
• It encouraged F&B companies to view service excellence not just as a nice-to-have but as a strategic differentiator in a competitive market.
• It provided a platform for education-industry link-up and for deeper talent development, signalling RAS’s commitment to building the future of the workforce.
Looking Ahead
EXSA 2025 sets the stage for 2026 — with higher standards, broader participation and deeper collaboration. As RAS deepens its engagement with F&B companies, educators and industry partners, the goal is clear: to elevate service excellence across all corners of Singapore’s dining scene, and to ensure that every guest experience is not only good, but memorable.
Special recognition to Superstar Winner and Finalists with the most outstanding service for this year
Pheng You Yen (Evan) - Winner
Seoul Garden
Emmanuel Marin Miranda - Finalist
Toast Box
Puganeswaran Ganeson - Finalist
Bedrock Bar + Grill
(Commonwealth Concepts)
Algeria Albert Ventura - Finalist
The Marmalade Pantry (Commonwealth Concepts)
Toh Wan Chee - Finalist
Ichiban Sushi
(RE&S)
Tan Suit See (Joanne) - Finalist
Yakiniku-GO Plus
(RE&S)
Tan Yu Teng Joshua - Finalist
McDonald's Singapore
Jessie Lim Rong Xi - Finalist
McDonald's Singapore
Wan Chiou Peng - Finalist
Polar Puffs & Cakes
Oh Bee King (Sally) - Finalist
Sushi Tei
Congratulations to Pheng You Yen (Evan) from Seoul Garden for clinching the Superstar Award.
Once again, RAS would like to congratulate all EXSA 2025 awardees and hope to see everyone at EXSA 2026.